3 Ways to Sell More Cars This Grad Season

3 Ways to Sell More Cars This Grad Season

With nearly $200 billion to spend in 2017 – the Millennial generation is poised to be the most lucrative generation in the automotive market today. Constantly connected – and armed with more information than any previous generation – it’s never been more important for...
The State of the Industry

The State of the Industry

“What’s good for General Motors is good for America.” This well-known and oft-repeated quote was attributed to Charles Erin Wilson, U.S. Secretary of Defense during the Eisenhower years, and CEO of General Motors from 1941 through 1953. Read Full...
Edmunds Five-Star Dealer

Edmunds Five-Star Dealer

The most important resource that any company needs to succeed is people, and more specifically, people talking about the company — aka word of mouth. In today’s constantly connected world, information moves at a much faster pace and to more people than ever...
Facebook F8 Announcement – 2017

Facebook F8 Announcement – 2017

The Facebook we’re all familiar with was hardly the company present on April 19th at the company’s annual developer conference. Mark Zuckerberg appears to be taking a page out of Jeff Bezos’ book and is focusing on innovating in areas that...
Don’t Leave Feedback to Chance

Don’t Leave Feedback to Chance

In the highly competitive business environment of managing an automotive dealership, customer service and engagement built on mutual trust and respect are paramount to success. With the majority of consumers searching review sites before purchasing, you need to...
Updates to Facebook Lead Ads

Updates to Facebook Lead Ads

Facebook recently unveiled a few updates to Lead Ads that should be on every business owner’s radar. Need a quick refresher on Facebook Lead Ads? Get all the details in this blog post about Lead Ads we wrote in January of 2016. Put simply, Lead Ads auto-populate...
Meet Your No. 1 Salesperson: Reputation

Meet Your No. 1 Salesperson: Reputation

A recent study found up to 90 percent of sales and service customers say reputation impacted their decision to choose a dealership, and 72 percent say they would drive up to 60 miles to a dealership with a positive reputation. With reputation being the most important...
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