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The Company Blog

Twitter’s New Timeline Rewards Popular Tweets

What is it? You and your customers may start seeing new content in your Twitter feeds. Instead of your followers only seeing your tweets in chronological order – and missing many of them - - Twitter has launched a new system that will let users opt-in to view the...

Facebook Is Adding a Few More Feelings

Feel limited by Facebook only letting you “like” or “share” something? Soon you and your customers will be able to express other “emotions” through six new emoticons: “wow”, “yay”, “love”, “happy”, “sad” and “angry”. The move is designed to keep Facebook’s 1.6 billion...

THE Way to Reach Your Customers

Your customers are on Facebook – 74% of them according to our recent Social Media Trends Study – so you should be too. Not just posting but communicating. Good news is – Facebook just made it easier for you to do that by expanding its “chat” or “message” tool,...

A Pixel is Worth a Thousand Clicks

The new all-in-one “Facebook pixel” can retarget website visitors while also tracking actions including leads and sign-ups. Why our Digital Air Strike Social Ads team and clients who work with this team LOVE this new pixel: When properly installed by your website...

Tap, Tap, Done. Facebook’s Simpler Way to Fill Out Forms

Facebook is making it easier for interested consumers to submit their information online through its latest offering called Lead Ads. Whether businesses want to encourage people to sign up for their newsletter, an offer, an event or get a quote, lead ads simplify the...

Avoid the Wait with Google

Using data collected from Google searches and its GPS-backed technology, Google is now able to determine the busiest times at your business and list that in search results. After performing a search for a business on Google, then clicking the title to see details like...

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