Technology and Auto Industry Veterans Join High-Growth Social Media and Digital Response Company
SCOTTSDALE, Ariz., (November 18, 2014) — Digital Air Strike, 2015 Inc. 5000 inductee and leading provider of automotive social media, online reputation and digital response solutions, today announced the addition of SaaS, digital marketing and media industry executives to its leadership team. Among the new hires are Thom Brodeur, chief operating officer; Henry Svendblad, senior vice president of technology; Kristen Butzow, vice president of product management and Ed Braunbeck, vice president of client success. With strong track records in technology, digital marketing, product management and Software-as-a-Service, Brodeur, Svendblad, Butzow and Braunbeck will be instrumental in driving the company’s continued growth as it builds on its market leadership in the automotive segment and expands into adjacent categories in the retail transportation sector.
“Thanks to the thousands of clients nationwide supporting our growth, we are fortunate to now expand our senior leadership team,” said Alexi Venneri, co-founder and CEO of Digital Air Strike. “Thom, Henry, Kristen and Ed’s combined experience will help Digital Air Strike continue to foster a culture of innovation and advance our technology development in the social media, digital marketing and automotive industries. Their exceptional work at some of the nation’s leading companies makes each of them a wonderful addition to our team.”
Thom Brodeur, Chief Operating Officer
Brodeur joined Digital Air Strike in April of this year, and brings over 20 years of experience in the technology and digital marketing industries, having served in senior operations, product, marketing, business and corporate development positions. At Digital Air Strike, Brodeur oversees the company’s continued transformation from a Software-and-Service Hybrid (SaSH) to a SaaS company. The technology, product management, operations, innovation and sales organizations report to Brodeur.
Prior to joining Digital Air Strike, Brodeur served in various roles in high growth companies making similar transitions including: EmpowHER, Marketwired and GoDaddy. He has been active in the technology industry and startups in Arizona and Silicon Valley for decades and serves on various advisory boards for venture funds and startups.
“Digital Air Strike is at a familiar-and-exciting inflection point,” said Brodeur. “I’ve had the privilege of helping other dynamic entrepreneurs and leadership teams build world-class companies. Market domination is where we’re headed and I’m looking forward to helping us get there.”
Henry Svendblad, Senior Vice President, Technology
Svendblad draws upon 20 years of experience leading technology teams. He has held positions as a chief technology officer, vice president of technology, and group director of infrastructure services. In this role, he is responsible for the company’s technology infrastructure, IT, product development and technical support teams.
Before joining the team at Digital Air Strike, Svendblad developed and implemented infrastructure and technology solutions in companies ranging from midsize to Fortune 50 including Safeway, Millennium Partners and McKesson, among others.
Kristen Butzow, Vice President of Product Management
Butzow has been in the technology industry for over 20 years. Before joining the team at Digital Air Strike, Butzow was vice president of product management and marketing at Blackboard and also served in executive roles for major brands including Fujitsu and Pearson. She is responsible for leading the product management team.
Ed Braunbeck, Vice President of Client Success
Braunbeck is a 15-year automotive technology professional. He has held leadership roles in sales, business development and general management with companies like AVV, Autobytel and Dominion Dealer Solutions. In his role at Digital Air Strike, he is responsible for the company’s client success team, which works with dealership clients to ensure their success with Digital Air Strike solutions.
Braunbeck most recently joined Digital Air Strike, from iMagicLabs – an auto industry-leading SaaS CRM. At iMagicLabs, he oversaw business development with manufacturers OEMs and third-party integration partners.