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CPO Forum – Las Vegas, NV

November 14, 2016 - November 15, 2016

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“Social @ Every Turn”

Social media is involved in the customer journey at every turn. From discovery and consideration to purchase, service and beyond. Digital Air Strike’s recent Automotive Social Media Trends Study shows 70% of car buyers and 57% of service customers spend a few weeks to a few months searching for a dealership. In that time there are many opportunities for social media to steer them in one direction or another. We will show you how dealers can use social media and online review sites to connect with customers who are at the beginning stages of the buying process, influence them to visit a dealership or ask for a price quote online, and retarget consumers who are considering a lease or purchase, including those who may have only visited a dealer website. You’ll also see how social media can continue to influence consumers even after the sale – where customer and brand loyalty are built.

Presenter: Sean Wendt, Manager of Sales Training
Date: November 14th, 2016
Time: 2:30pm – 3:00pm
Location: Verdana – Red Rock Casino Resort & Spa

Details

Start:
November 14, 2016
End:
November 15, 2016
Website:
https://cpo.autoremarketing.com/

Venue

Red Rock Casino Resort & Spa
11011 W Charleston Blvd
Las Vegas, NV 89135 United States
+ Google Map
Phone:
702-797-7777
Website:
https://redrock.sclv.com/