ResponseLogix® is the premier provider of rapid, multi-vehicle auto price quotes and ongoing lead management marketing solutions for automobile dealerships. ResponseLogix helps auto dealers solve the top three challenges facing their Internet sales departments: the speed and quality of the initial response to internet leads, the impact and consistency of ongoing follow-up, and the effectiveness of the internet team’s live communication with the customer. No other digital lead management solution delivers auto dealers such significant increases in the conversion of internet leads to sales.ResponseLogix has integrated hundreds of dealerships into |  |
> Why SmartQuote® 2.0
The ResponseLogix SmartQuote 2.0 delivers a
multi-vehicle email quote inviting the car shopper to visit
a dealership customized SmartQuote 2.0 landing page.
Aggregated into the new SmartQuote 2.0 are all the key
purchase decision elements including multiple new car
and pre-owned car selections.
Here are some key features displayed in a SmartQuote 2.0:
- Promote dealership inventory and optional regional dealer group inventory
- Display expanded gallery exterior and interior of vehicle photos and car review videos
- Offer vehicle finance, leasing and incentive offers
- Display Car Safety Report
- Fast access to schedule a test drive via phone, web chat and email
> Why SmartFollow® 2.0
Stay top of mind with the ResponseLogix SmartFollow 2.0
lead management software solution. SmartFollow 2.0
will kick-in with email reminders that reengage the
dialog between the connected buyer and the dealer,
and our cutting-edge Hyper-retargeting advertising
serves dynamically generated Internet ads that
feature the same vehicle the consumer received
a price quote.
- Engaging email follow-up from the dealer promotes self-scheduled test drives or requests for new price quotes
- Hyper-retargeting ads promote the same cars the consumer requested a price quote and the dealership
- Increase reach, frequency and relevancy of message to nurture shoppers along the purchase decision path.
> Why SmartFacts® 2.0
Use the ResponseLogix SmartFacts 2.0 marketing analytics report to optimize your sales performance.
By tracking data like response times, number of calls
or e-mails and comparing it to actual units sold,
your sales force can quickly see the correlation—and
see how it could help them increase their commissions.
- Track sales performance and lead handling data of the sales team.
- Assess where improvements can be made to maximize close rates.
- Track leads and response times via e-mail and phone, at the salesperson level.
- Track reactivations of cold prospects, and confirm they have been properly followed up on.
- Use the reports to reinforce the skills that get the best results.