The Company Blog

Baseball was coined "America's pastime" in the 1850s. Still today millions of people head to the ballpark to enjoy the sport every spring and summer. Along with the excitement of a three-hour game comes some downtime between innings. This downtime is an incredible...

March Madness presents an incredible opportunity for businesses to engage with consumers on social media by creating a bracket group and offering prizes for a lucky winner.

“Many a small thing has been made large by the right kind of advertising.” That’s according to Mark Twain in his 1890 novel, A Connecticut Yankee in King Arthur’s Court. Over 100 years later, his wise words apply to modern day businesses more than ever before. Advertising in 1890 was not nearly as targeted and personal as it is today – thanks to technology we use daily and the digital footprints we leave behind. Consumers now see relevant advertising online and on social media – presenting businesses with endless opportunities to earn the business of thousands of online consumers who are more likely to be interested in their products. The strategies below help thousands of businesses be chosen by consumers time and again.

According to research, 60 percent of people make a New Year’s resolution and only 8 percent successfully achieve their goals of dieting, exercising, spending more time with friends and family, traveling more. You get the idea. So what do these resolutions have to do...

My dentist could take a lesson from my barber. It sounds ridiculous. What could one possibly have to do with the other? But, after visiting a barber’s website recently and booking an appointment online, I began to yearn for widespread adoption of A.I. chat. Sure, I...

How You Can Benefit When I was a kid, the only virtual reality available was my imagination. Cable television, movies and early video game consoles like Nintendo were my primary escapes (dare I mention books?). My generation is lucky we still have our eyesight, what...