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What does Gen Z really want?

What does Gen Z really want?

Our youngest generation grew up with technology in their hands. They’ve been playing video games and operating smart devices for more years than most of us. So, we might assume that this younger generation wants to buy their first car...

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How to Beat Your Biggest Competition

How to Beat Your Biggest Competition

Despite all the buzz and flurry around online retailers like Carvana allegedly stealing customers from local dealers, it turns out that a lot of dealers consider their most significant competition to be their fellow local dealers. Of the...

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Preparing for the Future of Auto Retail

Preparing for the Future of Auto Retail

Most investor conferences don’t get much attention beyond the investment community, but Bernstein’s 38th Annual Strategic Decisions Conference is one for the books. Ford CEO Jim Farley dropped a bomb on the dealer community in his...

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Your Online Reputation Matters Now More Than Ever

Your Online Reputation Matters Now More Than Ever

What you need to know about the latest guidelines on negative reviews There is likely not a restaurant, hotel or service department you’d go to today without checking out their online reviews first. It’s become instinct in this digital...

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