The Company Blog
Better Video Coming to a Facebook News Feed Near You
Facebook is changing how it selects videos for your News Feed. Instead of focusing on likes, comments, and shares, Facebook will consider how much of the video is watched (video completion rates). Facebook’s focus is ensuring that what audiences see is relevant and...
Mobile Marketing: 5 Fast Facts Worth Knowing
Did you know that adults spend roughly two hours and 41 minutes on their mobile device per day? While we all live very different lives and maintain different interests, there is no doubt we are all sharing similar mobile experiences. Whether we’re checking-in on...
4 Strategies That Sell on Facebook, Instagram, and Messenger
Are you using Facebook, Instagram, and Messenger to their full potential? Gabrielle Garrison from Facebook’s Automotive Global Sales team joined one of our recent webinars to share insight into how auto dealers can reach more customers on the social sites. With about...
No More Likes on Instagram & the Impact on Influencers
Is Instagram doing away with likes? It’s been reported by TechCrunch that Instagram has hidden like counts on posts for users in six more countries, continuing its test that started in Canada earlier this year. This is a pretty bold move considering that liking posts...
Your Customers Want to Text
Not too long ago, email was the fresh, new tech and businesses capitalized on that by sending customers emails to entice them to buy. While email is still largely used by businesses, only about 22 percent of emails are opened, if they’re not sent to the spam folder...
Why Your Business Should Use Geofencing Technology to Reach NFL and College Football Fans
What is Geofencing Technology? With contemporary digital marketing and GPS capabilities, geofencing is a genius location-based marketing tool that allows marketers to feed advertisements to smartphone users in specific geographic areas. The key to executing geofencing...