The Company Blog
4 Powerful Platforms to Supercharge Your Vehicle Inventory
With continued automotive inventory challenges in today’s market, it’s more important than ever to leverage the highest-impact platforms to showcase your vehicle inventory in front of the right customer at the right time. Auto dealers have 65% fewer cars now vs. this...
Facebook’s Top Digital Marketing & Advertising Tips
There are three forces set to alter the course for the future of auto shopping, according to Facebook: Potential customers are diversifying, digital shopping is accelerating, and social commerce, the process of selling products directly on social media, is...
Facebook, Messenger, Instagram, and WhatsApp Simultaneous Worldwide Outage
While businesses are preparing for Q4, beginning of all things fall in October and holiday ad strategies, the first (Facebook), third (WhatsApp), fourth (Facebook messenger), and sixth (Instagram) largest social media platforms went down around 11:40am Eastern time on...
9 Facts: Why Your Google My Business Profile Matters
Did you know that Facebook has removed the ability to automatically add live inventory to Facebook Marketplace? However, dealers will still be able to showcase their new and used vehicles to Facebook’s huge audience of consumers through a live feed on the dealership’s...
Facebook: Never Stop Advertising Your Dealership, Even When Sales Are Strong
Auto dealers are seeing record profits from car sales and service this year. Despite vehicle inventory challenges due to the semiconductor chip shortage, dealers should be riding out this perfect storm of profitability by doubling down on brand equity, according to...
Holiday Ad Strategies to Crush Q4
Devising holiday advertising strategies for dealers is vital, especially when the auto industry is dealing with low inventory, low brand loyalty, and a lack of OEM incentives. Consumers, used to Black Friday, holiday, and end-of-year specials, are still demanding new...