The Company Blog
How Do You Show Up on Google for Service & Leverage Live Inventory
The battle for the 1st page of Google can be easily won with the right strategy. Your Google My Business profile is invaluable online real estate that shouldn’t just be claimed. It needs to be optimized. Google offers many Google My Business profile features that will...
Google My Business to Sell Cars & Trends in Fixed Ops Consumer Behavior
Google is the world’s most used search engine and 84% of the searches are discovery searches. Car dealerships get the highest number of calls and visits from their Google My Business page, has dozens of features to help dealerships sell cars, promote Fixed Ops (parts...
3 Things Dealers Should Know About Football Fans and Using Geo-Targeting To Advertise to Them
Football is back and fans are ready to be at the stadiums. While they’re watching the games, they’re also looking at their phones – which is where your ads should be. Advertise to fans by geo-fencing stadiums, reach an affluent audience and show your brand's community...
A Recipe for Success: Nurturing Customers With Technology and People
Should car dealers outsource BDC? Average vehicle selling price and payments are at record highs. Consumers access more vehicle feature data than ever before. And more sources are providing information (accuracy to be questioned at times!), including media outlets,...
Why Businesses Need to Get More Serious About Text Messaging Consumers
66% of people prefer to text message with a business, and 85% want to receive texts from companies. Text messaging has become the primary channel for people to communicate on a global level. Why is text messaging with consumers so crucial to a business? Let’s begin...
The State of the Auto Industry in Mid-2021
Record low vehicle inventory levels, chip shortages, high consumer demand, and higher average transaction prices, plus new light-vehicle sales falling for the second straight month, are all shaping the state of the auto industry today. The National Automobile Dealers...