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Why Social Media Matters for Your Business in 2018

Why Social Media Matters for Your Business in 2018

Social media matters more to your business in 2018 than ever before. Did you know that roughly 75% of shoppers research a company online before buying a product? A simple Google search will pull up everything a customer wants to know about your company’s reputation...

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Q&A: Why You Mishandle Your Best Leads

Q&A: Why You Mishandle Your Best Leads

A mystery-shopping study performed by Digital Air Strike™ finds dealers need more training and tools to properly respond to internet and social media leads. Last week, Digital Air Strike released the results of a mystery-shopping study involving more than 1,500 U.S....

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3 Easy Strategies to Build Your Audience on Facebook

3 Easy Strategies to Build Your Audience on Facebook

New Year, New Algorithm! That seems to be Facebook’s resolution this year as the company’s founder and CEO Mark Zuckerberg announced on January 11th that the social media platform will be making significant changes to its News Feed in hopes of “helping you have more...

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Social Recruiting is Growing.  Are you Prepared?

Social Recruiting is Growing. Are you Prepared?

One of the most critical aspects of running a business is making sure you hire the right talent for open positions. It’s common to post new opportunities on job board sites like Monster and CareerBuilder. However, the best candidates do not frequently check job...

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