The Company Blog
6 Social Media Statistics That Should Scare Business Owners
We live in a world of ratings and reviews. It is virtual word of mouth, only much more powerful. In fact, 88% of consumers trust online reviews as much as personal recommendations. Almost everything we do is preceded by checking a rating or review. We go to websites...
13 Facebook Ad Strategies for Businesses in 2018
Is your business struggling to launch Facebook ad campaigns that actually sell? Use these strategies and elevate your strategy to new heights! Identify your target audience: 1. Saved Audience: Use Facebook’s Audience Builder to help you define your target audience’s...
Why Successful Companies Recruit Passive Candidates (And You Should Too)
Social media has changed how we conduct business including how we recruit and hire. Engaging on social media with "passive" job candidates is the best way to find the right talent and reduce turnover. What is a Passive Job Candidate? A passive job candidate is...
Why Super Chickens Lay Fewer Eggs and Why You Should Care
Companies are always looking to recruit great employees. These are workers who adhere to the company's mission, vision, and values, and are willing to go beyond what’s asked of them. However, if you’re not careful, you might end up with an office of Super Chickens. ...
13 of the Best Social Media Marketing Strategy Tips for Businesses
Fail to plan. Plan to fail. So true, especially when it comes to social media strategy for your business and actually finding new clients, customers, patients, students, etc. If your business wants to maximize the potential of marketing with social media, you need a...
7 Strategies for Hiring Horribly And Hurting Your Bottom Line
Finding top talent is tough. Hiring horribly isn't. We're sharing seven hiring mistakes we see businesses consistently make in order to help you avoid the same fate as you assemble your future hiring strategy. 1. Keep Candidates in the Dark – Disregard the fact that...