Case Study: Northcutt Chevrolet-Buick - Digital Air Strike

Case Study

Northcutt Chevrolet-Buick

DAS CDXP HELPS US CONNECT BETTER WITH OUR CUSTOMERS!

“We value the genuine, personalized content created by DAS for our dealership. Our campaigns work well, with a 33% open rate. We can create engaging and compelling content that boosts our business revenue, and we love doing it! ”

– CHRIS RUDER, GENERAL MANAGER NORTHCUTT CHEVROLET-BUICK

 

GOAL:

Northcutt Chevrolet-Buick, a new and used Chevrolet-Buick dealership in Enid, Oklahoma, aimed to increase both vehicle sales and service revenue.

SOLUTION:

DAS Tech CDXP utilizes storytelling to forge meaningful connections with audiences and customers, cultivating optimal consumer engagement and boosting sales and service revenue.

  • Data mining strategically identifies customers with equity positions, enticing them to the dealership through dynamic and personalized messaging.
  • Customized emails highlighting community involvement share inspiring stories, fostering heightened engagement.
  • Communication strategies are implemented to convey relevant messages.
  • Accurate and concise CDXP reporting tracks attributable revenue, highlighting a clear and significant return on investment.

ONE MONTH RESULTS:

VEHICLE SALES INFLUENCED

SALES REVENUE INFLUENCED

SERVICE ROs INFLUENCED

SERVICE REVENUE INFLUENCED

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