Case Study
Digital Air Strike’s Response Logix® Helps Brown’s Toyota of Glen Burnie Double Its Closing Ratio
Goal
Brown’s Toyota of Glen Burnie was searching for a solution to help them respond to internet leads. Already being an established partner with Digital Air Strike™ for the Social Logix and Social Ads programs, they decided to use Response Logix®.
What is Response Logix?
Response Logix® is a patented quoting tool that sends a professional, multi-vehicle response to all internet leads within 10 minutes through the dealerships CRM and follows the leads for up to 180 days.
Results
Over 2,000 leads sent
Saved over 100 hours of labor each month
Over 2,000 SmartFollow emails sent
Closing ratio doubled to over 10%
OUR CLOSING RATIO DOUBLED
We were averaging around 5% closing ratio. Since we’ve been using Response Logix® our closing ratio has been over 10%. Thanks for the good work and help with getting us back on track.
John Stefero, General Manager, Brown’s Toyota of Glen Burnie
