Share It!Record low inventory, high consumer demand, and selling vehicles in new digital marketing ways have led to a year of significant changes for auto dealerships across the country. Tyson Jominy, the vice president of data and analytics for J.D. Power, said he’s...
Share It! Adapting and finding new ways to drive revenue amid the pandemic could be the key to businesses surviving. Digital marketing, social media marketing and online reputation management are just part of that strategy. Pivoting, adjusting and modifying business...
Share It!During COVID-19, people are spending more time researching purchases and shopping online. No surprise then that Microsoft data shows search will be the least affected media channel during the pandemic. This means there’s a big opportunity for businesses to...
Share It!Auto dealerships must evolve with technology to meet the changing expectations of consumers during the COVID-19 pandemic, according to a Google and YouTube auto expert. Concierge, “white glove” experiences of video walkarounds, delivery and pickup of vehicles...
Share It!More than 1.4 million Americans have filed for jobless claims, unemployment rates have risen to 11.1% in the U.S., and job seekers are looking to stand out in this crowded job market. A great way to entice employers to consider you is to create engaging video...
Share It!Car dealerships that have embraced technology and online sales during COVID-19 are excelling, with many seeing record sales. With over 27 years in the auto industry, Larry Hourcle, the academy instructor for National Automobile Dealers Association (NADA),...