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DAS Technology announces launch of new messaging tool, acquisition

DAS Technology announces launch of new messaging tool, acquisition

By Auto Remarketing Staff
Dec. 5, 2024

DAS Technology had a big day Wednesday.
The consumer engagement SaaS artificial intelligence technology company made two big announcements at its eighth annual AUTOVATE conference in Scottsdale, Ariz.: the launch of a new messaging tool and the company’s 10th acquisition.

DAS said its new AI Engage combines DAS’ AI-powered messaging technology (including lead response capabilities) with live moderators for a system designed to improve real-time dealer and consumer communications throughout the vehicle research, purchase, finance, service and trade-in customer journey.

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