Facebook Puts Reviews Front and Center

Facebook Puts Reviews Front and Center

Facebook makes it easy for businesses to connect with the right consumer at the right time. The “Featured for You” section of your Facebook Business page is essentially your front store window that includes a “Shop Now” button which takes customers straight to your website. It essentially shows potential clients “what’s happening now” on your page. The best part of this feature is that it’s tailored to the specific Facebook user.

Recently, Facebook updated the “Featured for You” section to include reviews. This is just one more reason you need positive reviews online – – including Facebook. Positive reviews are also important overall as Google showcases reviews from around the web – – including Facebook – -in first page search results. Sharing positive feedback from your customers is a great way to get other consumers to trust your business as 93% of consumers who read reviews say what they read online influenced their purchase decisions.

As a Digital Air Strike™ Client, this feature will be another valuable addition to your business. Not yet a client? Schedule a 10-minute demo to see how our award-winning solutions can help your social engagement and online reputation. Just fill out the form below.


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