February 3, 2023
Editor, Canadian auto dealer magazine
DAS Technology, formerly known as Digital Air Strike, had a booth that you could not miss, with each team member wearing fluorescent orange runners that they were also giving away at the event. Alexi Venneri chatted with us about how DAS began as a way to enable dealers to monetize social networks organically, but evolved to include over 30 touchpoints to nurture and improve the customer journey. DAS has continued to build out its data integration partners to 189, including Amazon, Google, and many top OEMs, plus 35 CRM and dealer software systems.