Creating a Better Dealership Experience for All
Thursday, January 23, 2020 | 9:00am PST / 12:00pm EST
The one thing all car buyers and service customers have in common is that they hate waiting. Much of that wait comes during the uncomfortable-time-for-most of negotiating pricing and finding out what interest rate they qualify for. So how can dealerships make the buying experience better for all customers – not just those with perfect credit?
Find out how dealerships are doing just that by creating buying centers, using credit reading software that understands not all 620s are created equal, and ultimately cutting deal times to just minutes.
Tips Straight from Google About Its New Automotive Dealer Guidebook 2.0!
Friday, February 21, 2020 | 9:00am PST / 12:00pm EST
Google just launched its Dealer Guidebook 2.0!
It’s being unveiled at NADA 2020 in Las Vegas and shared with our viewers.
In this jaw-dropping webinar, Kelly McNearney, Senior Automotive Retail Strategist from Google, will discuss this highly-anticipated Google release. Google Dealer Guidebook 2.0 is an evolution of Google’s instruction manual for dealers and will show you exactly how to drive more profit from Google. This session will go through the guidebook in detail and explain best practices for dealers in Search, Video and Display Advertising. Most importantly, it will show you how to prove you’re getting the most bang for your Google buck.