Watch On-Demand: The CDXP Experience
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The CDXP Experience: Transform First-Party Data into Real-Time Strategic Marketing
The old marketer’s axiom that “there are no random acts of marketing” is the unfortunate reality for dealers due to the data limitations of your CRM and DMS, leading to more vendors and millions in lost revenue. Enter CDXP by DAS Technology — a platform that transforms your first-party data into real-time strategic marketing.
In this on-demand webinar, Digital Air Strike’s Paul Wagner and Kristen Judd take you inside this General Motors iMR-approved platform to explain how it:
- Unifies data from all data silos to create a centralized customer database containing details about every customer touchpoint and interaction.
- Activates your first-party data in ways you never thought possible, allowing you to acquire, engage, and retain more customers.
- Allows dealers to reclaim their market by reducing vendor count and optimizing ad spending through true attribution reporting.
